Brittany leads the marketing initiatives for the McMaster Optimal Aging Portal. Her primary objective is to generate awareness and increased usage of the Portal amongst older Canadians. Brittany is proud to be working with McMaster University in supporting the growing and evolving needs of our aging population.
Brittany is a strategic marketer with over eight years’ experience working with numerous Fortune 500 companies to implement marketing campaigns that drove impact. Her specialities include strategic planning, social strategy and execution, digital media, and business development. Brittany has a passion for creative thinking and collaboration, working together with her peers to find the right solutions to marketing challenges. Brittany has a Bachelor of Arts in Political Science from Wilfrid Laurier University and a Certificate in Marketing Management from Humber College.